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  1. A/B Testing
  2. ABTEST-427

DOC: Write a summary of the Statistical Engine approach

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    • Resolution: Fixed
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      The Statistical Engine is a fundamental mechanism of the success of the ABn Testing. Whilst we do not want to share details of own algorithm, we should provide user with an overview of what approach we've taken

      • Write one of two paragraphs summarising our statistical engine
      • Pass the overview to docu team for its addition to the existing documentation 

      Useful links

       

      Draft for docu

      • Suggestion. Could be part of the "How results are calculated" section. jlegendre  text in italics is the suggested addition to the section
        • Alternatively, the additional information would also sit well with the information/screenshot of the set-up tab (screenshot)
        • I added sources for internal reference only

      The Magnolia algorithm is built on the Frequentist approach, which optimises traffic volumes - even when the traffic is low, conversion rates and may reduce the number of observations required for a successful experiment by 50% or more. Predictions are made using data from the current experiment only. 

       

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              jlegendre Julie Legendre
              ldelnevo Laura Delnevo
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