From akhamis:

Personalization is a feature, whereas Personas and Segments are apps. These two apps are missing from https://docs.magnolia-cms.com/product-docs/6.2/Apps/List-of-apps.html.

While Personas, Preview and Segments are all mentioned in the Personalization feature page (https://docs.magnolia-cms.com/product-docs/6.2/Features/Personalization.html), only Preview has its own app page (https://docs.magnolia-cms.com/product-docs/6.2/Apps/List-of-apps/Preview-app.html).

After discussing this with the DOC team, we decided on the following names:

• Personas
• Preview
• Segments

So using the app launcher names (once the app is open).