There are a ton of places where our CI is not adhered to. This issue tries to track them. They all need updating and some of them for sure before we do the release.

• LICENSE.txt & README.txt say "Simple Open Source Content Management" should use new tag line "Yes, we're open."
• Startup scripts says "magnolia - Simple is Beautiful" Should use new "open" tag line
• other places to look at:
  • registration app
  • license entry form (e.g. old logo!)
  • installation screen
  • installer
  • login form (see MAGNOLIA-3959 while we're at it)
  • bundle's ROOT index page (src/release/tomcat/webapps/ROOT/index.html)
  • page where registration key is entered into Magnolia has old logo
  • demo content
  • ?

Additionally, some of these say MAGNOLIA (TM) and they should say MAGNOLIA (R)